POST COVID

Lockdown

survival Kit

 
Hit the ground running when you re-open for business. Post-COVID lockdown is all about survival. We have put together simple ideas you can implement to prepare you for a susccessful re-opening. 
 
 
 
 
 
simple steps to kickstart your nightclub/bar POST LOCKDOWN
 

The need for operators to plan ahead will be pivotal as we await on the government announcement concerning the re-opening of the hospitality sector. Here are some steps you can take to ensure your re-opening runs as smooth as possible.

 
 
 
1) ACCURATELY FORECAST EXPECTED CUSTOMERS 📈
 
 

The government's announcement  will likely include the need to reduce your maximum capacity. Therefore, it is more important than ever to plan ahead in terms of managing footfall. Basic concepts such as guestlists will give you a good indication of expected demand. This would then allow you to plan accordingly whilst ensuring the safety of your customers and staff. ivii provides you with a free online guestlist for your guests to register for your nights/events. Click the button below for a free online guestlist software.

 

   FREE GUESTLIST APP   e
 
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2) IMPLEMENT A COMMUNICATION CHANNEL WITH YOUR CUSTOMERS 📩.

 
 

Keep your customers informed about how well you are handling the crisis and the things you are consistently implementing - to keep them re-assured. Trying a different approach such as email newsletters that combine safety information and marketing offers can result in building trust whilst simultaneously increasing revenue.

 
 
 
 
 

3) IDENTIFYING AND TARGETING the 'HIGH spender' CUSTOMER GROUPS 💷💷

 
 
Compensating for the loss of revenue due to the revised capacity numbers may be essential for survival. One way to achieve this would be to identify and target high spenders. This can be achieved by integrating a customer relationship tool (CRM) that enables you to group your customers. Targeted marketing materials can then be sent to your desired customer groups.
 
 
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4) EXPLOIT THE "6 From the same household" REgulation 👀

 
 

The government has advised 6 members of the same household are allowed to congregate in public places. A simple idea to implement will be to make separate sections or booths designed to accommodate “same household” members which could be family, students or simply just housemates. This can be used to technically increase capacity within your venue providing the household relationship can be proven.

 
 
 
 
 

5) Consider collecting contact information from customers 📝

 
 
Traceability will be an important factor in the battle against the COVID-19 virus. In the event that there was an infected customer at your venue, it will be important to contact other customers who might have been in contact with the infected individual(s). Ivii's guest list app can be set to automatically collect contact information such as emails and phone numbers.
   FIND OUT MORE   
 
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6) SOME IDEAS TO CONSIDER WITH REGARD TO SAFETY

 
 
  • Make use of disposable cups to reduce need of contact between staff and customers.
  • Use an online payment platform for entry fees to minimize cash handling.
  • Implement a strictly no cash policy
  • Install hand sanitizer dispensers around the venue.
 
 
For any questions, please contact us via email at contact@ivii.uk
 
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Unity House, Westwood Park. Wigan. WN3 4HE 

 
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Email contact@ivii.uk
 
 
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